
The Client
Zelter Shelter is a revolutionary new concept in personal shelter, spearheaded by Canadian in the Peak District, S. Lee Price.
The Brief
Lee approached me for some help with his web copy. He needed it to be as strong and innovative as his copy.
The Process
I tightened up the copy and made it fit for any survivalist scenario
Here’s a sample…


Lily worked with Zelter on a couple projects including website copy and blog posts. She asked great questions in the brief and really got to the core of what I wanted to achieve, which meant the copy she produced was perfect for me and my brand. She’d done a lot of research prior to our briefing call so she knew not just my product, but the market and my competitors as well.
She’s very knowledgeable and gave me a lot to think about outside the scope of the projects. Lily is an awesome copywriter, I’ll be working with her again.
S. Lee Price, Founder, Zelter Shelter